This week, AFSA submitted a comment letter to the Federal Trade Commission (FTC) in response to the agency’s request for comment regarding its guidance on advertising, referred to as the Endorsement Guides.
AFSA addressed the need for the FTC to update its Endorsement Guides to address technological changes as companies increasingly use social medial platforms to advertise products.
“The proliferation of “influencer” culture, new social media platforms that work across different mediums (e.g., video, image, text, etc.), review sites, and other unorthodox forms of marketing lend themselves to endorsement-based advertisements that are not as easy to identify as traditionally commercial/compensated celebrity and expert endorsements,” AFSA wrote.
This week, AFSA submitted a comment letter to the Federal Trade Commission (FTC) in response to the agency’s request for comment regarding its guidance on advertising, referred to as the Endorsement Guides.
AFSA addressed the need… Read the rest
Join us on June 25 at 2:00 p.m. ET for Class Action Threats Facing the Consumer Finance Industry in the Age of COVID.
Please join California-based class action defense litigators Anna McLean, Jay Ramsey, Alex Moreno, and Abby Meyer of Sheppard… Read the rest
The American Financial Services Association (AFSA) yesterday (June 18) joined several other trade associations that represent a wide swath of the American economy in a letter to Sen. Deb Fischer (R-NE) supporting her bill (S. 3990) that … Read the rest
Today the California Assembly adjourned without reconsidering the “COVID-19 Homeowner, Tenant, and Consumer Relief Law of 2020,” (AB 2501), which if approved would have required creditors to provide up to nine months of vehicle… Read the rest
The Consumer Financial Protection Bureau (CFPB) today launched a pilot advisory opinion (AO) program to publicly address regulatory uncertainty in the Bureau’s existing regulations. In a July 2018 letter to the CFPB on guidance,… Read the rest
Cox Automotive Chief Economist Jonathan Smoke returns on June 18 at 2:00 p.m. ET to keep lenders apprised of market conditions and financial predictions – particularly with off-lease inventory expected to surge and used retail to … Read the rest
Join senior leaders of the American Financial Services Association (AFSA) for AFSA Premier Partner Solutions by Text’s “Virtual Lunch and Learn Huddle Week” from June 15th through the 19th.
At 1:00 p.m. ET each day, Solutions… Read the rest
AFSA President & CEO Bill Himpler sent the below message to members yesterday afternoon remarking on the passing of Ray Biggs, who left an indelible mark on the consumer credit industry.
Members:
I am saddened to share the news that… Read the rest
Better Together!
Save the Date for the 2020 AFSA Annual Meeting and Independents Conference & Expo
October 4-7 at the Grand America Hotel in Salt Lake City, Utah
The American Financial Services Association is – in a single event… Read the rest