American Financial Services Association

Satyan Merchant

Satyan Merchant

PeopleAFSA Events2021 Vehicle Finance

Satyan Merchant

Senior Vice President of Auto
TransUnion

Satyan Merchant is Senior Vice President of Auto for TransUnion’s financial services vertical. In this role, he owns TransUnion’s auto line of business strategy, partnerships and new product development. Prior to his current position, he led market planning for the mortgage line of business. Before joining TransUnion, he held positions in corporate strategy at Lenovo and consulted at McKinsey & Company.

Merchant received his bachelor’s degree from University of Virginia and an MBA from the University of Chicago Booth School of Business.