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Sandra Broderick

Sandra Broderick

PeopleAFSA Events2021 Independents Conference Speakers

Sandra Broderick

Executive Vice President, Head of Operations
Santander Consumer USA

Sandra “Sandy” Broderick
Executive Vice President, Head of Operations
Santander Consumer USA
Dallas, TX
Direct: (214) 261-1517

Sandra joined Santander Consumer USA as Executive Vice President, Head of Operations in 2017. Previously, she served as Executive Vice President, Operations Executive at U.S. Bank where she oversaw consumer & small business originations and servicing operations. Sandra has also served as Managing Director, Operations Executive at JPMorgan Chase; SVP, Operations Executive at Bank One and Senior Operations Director at G.E. Capital. Sandra holds a Bachelor’s in Business Administration from the State University of New York at Buffalo.

Areas of Expertise
Operations Executive Management

Areas of expertise upon which I would like to continue learning.
Contact center digitation, robotics

What three words best describe you?
Drive, Determination, Compassion

Personal Motto
It’s not the best technology or brilliant strategies that differentiate a good organization from a great one, it’s the people.

What are you passionate about?
Women, Children, Veterans

What is something interesting about you that members might not know?
I started a children’s clothing catalogue business called MacTavish Kids.

Who has been your role model?
My mother, when I think of grit, I think of her. She was strong willed and had a strength of character and moral fiber second to none.

What are you most proud of?
My son, Brannon. He is first and foremost a good person; he’s also intelligent, kind, caring and charming. There is nothing else I could be more proud of.

What would you say are the key success factors for a mentoring relationship?
It must be someone you respect who is willing to provide honest feedback.

What advice would you give yourself as a young executive?
Don’t take things personally, it’s just business, and it’s not life or death.

What do you know now that you wish you knew when you started your career?
Family first! Do not forgo those important family moments/events to attend a business meeting, you’ll never get them back.