American Financial Services Association - June Featured Business Partner: Amsive
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June Featured Business Partner: Amsive

Articles by: Dan Bucherer

The featured AFSA Business Partner for June is Amsive.

Consumers signal individuality in all kinds of ways. Today marketers must listen and act on those signals. At Amsive, we give you the tools to know more and the services to do more. We give you the data and insights to know who your customers and next customers truly are. We show you where to find them and how to connect with them in ways that are personal and relevant. And then we show you what’s working and what’s not, continually measuring, optimizing, and analyzing every part of your marketing spend.

  • What are some key initiatives for your clients in 2022 that you are planning to support?

Amsive continues to offer live checks, Invitation to Apply (ITA) and prescreen campaigns to over 120 independent lending organizations.   In 2022, we are seeing more digital initiatives which are helping our clients become more competitive.  These engagements include PPC management, SEO, social media, display/digital media advertising, and creative strategy, design & development.  A lot of clients start with Google Profiles (Google My Business) which optimize local searches for new and existing customers.

  • What’s the best part about being an AFSA Business Partner?

As a Seven-Star Premier Business Partner, we leverage AFSA extensive network of other business partners to recommend specific services and products that help our clients be more competitive.  Also, we participate and partner with the AFSA representatives on their State and Federal lobbying to promote reasonable legislation for our members.

  • What’s one thing about life and/or business that you have learned from your clients?

Consumer Finance is the most loyal industries that we service.  Whether it with your customers, employees, or partners such as Amsive.  Loyalty is recognized.

  • What might people be surprised to know about your company?

Even though we treat each client as a partner and, for some clients we have provided the same account and sales team for decades, Amsive has grown to a $250 million dollar company with over 900 employees in offices across the United States.

Learn more at amsive.com.

June Featured Business Partner: Amsive
Jun 01, 2022

The featured AFSA Business Partner for June is Amsive.

Consumers signal individuality in all kinds of ways. Today marketers must listen and act on those signals. At Amsive, we give you the tools to know more and the services to do more. We give… Read the rest

Understanding the Newest Generation of Bill Payers
Jun 01, 2022

Join us on June 2nd for Understanding the Newest Generation of Bill Payers, presented by PayNearMe.

How do consumers ages 18-29 prefer to pay bills? What causes them to pay late? How does this differ from older generations?

In this webinar,… Read the rest

AFSA Talks Staffing & Retention
Jun 01, 2022

AFSA’s Human Resources Networking Group will host a crucial conversation for members in the month of June. 

Over the past few years, AFSA members have described the increased difficulty in recruiting, training, and retaining the staff needed… Read the rest

AFSA Submits Letter to Bureau on Nonbank Supervision
May 31, 2022

On May 31, AFSA submitted a letter to the Consumer Financial Protection Bureau (CFPB) regarding proposed changes to its Supervisory Authority Over Certain Nonbank Covered Persons. These changes would allow the Bureau to publicize its designation… Read the rest

New Surveys Cover Refunds, Time-Barred Debt
May 30, 2022

AFSA’s State Government Affairs (SGA) team published two 50-state surveys last week on de minimis refund exemptions and collection of time-barred debt. 

In some consumer credit transactions, the contract may have an excess balance after… Read the rest

AFSA Submits FOIA Request to CFPB
May 27, 2022

The basic function of the Freedom of Information Act (FOIA) is to ensure a transparent and accountable government, which is vital to the functioning of a democratic society. Since 1967 FOIA has provided the public the right to request access… Read the rest

Couldn’t Make the Independents? Get the Download!
May 26, 2022

Did you miss attending the conference? Have a colleague who will benefit from AFSA’s outstanding conference content? Our AFSA Conference Download is your ticket to the 2022 Independents Conference.

With the AFSA Conference Download,… Read the rest

Winslow on the Auto Remarketing Podcast
May 25, 2022

We’ve got a special episode on the Extra Credit Podcast. AFSA Senior Vice President Celia Winslow appeared on the Auto Remarketing Podcast last week with host Nick Zulovich to discuss a number of issues, including some key regulatory developments… Read the rest

Remote Notarization Bill Featured in House Hearing
May 24, 2022

This week, the Committee on Energy and Commerce Subcommittee on Consumer Protection and Commerce, held a hearing on legislative proposals to protect consumers and strengthen the economy. The hearing touched on several House bills including… Read the rest

June is Full of AFSA Webinars
May 24, 2022

Whether you’re looking to learn more about the digital consumer or understand the newest generation of bill payers, AFSA’s webinar program has you covered.

Register for all of the webinars below at afsaonline.org/webinars… Read the rest


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