Woman Leader of the Day | Kathy Ruble
AFSA is proud to celebrate the crucial role female executives play throughout the financial services industry. From small companies to large, installment loans to vehicle finance products, female leaders are building the future of our industry. During Women’s History Month, AFSA will be featuring just a small selection of some of the outstanding female leaders in our industry.

KATHY RUBLE
Executive Director, Auto Marketing and Dealer Communications
Ally Financial
Kathy is the Executive Director Auto Marketing and Dealer Communications at Ally. She is responsible for all aspects of automotive marketing and advertising. Her team creates and distributes dealer/program communications to 18,000+ Dealers.
Kathy has been with GM/GMAC/Ally for 33 years and during her career has amassed a wealth of experience in many facets of the auto business and finance operations. She has held a number of sales and marketing positions as well as roles in commercial lending, OEM operations and alliance support.
She serves on the AFSA Vehicle Finance Board and Conference Planning Committee. She also sits on the AFSA Women’s Leadership Council, which she helped found(!), the AFSA Education Foundation Board.
We asked Kathy what advice she’d give to her younger self, knowing what she knows now.
Be proactive with respect to your career growth, development, and aspirations. Make sure those that can help you advance, know and understand where you want to go.
March 3rd, 2022
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