Targeted survey reveals preferences of bill payers
Join us on Tuesday, November 13 at 2 p.m. ET for “Speedpay® Pulse: Consumer Research Reveals Preference for Traditional Payment Options,” presented by Speedpay.
The Speedpay® Pulse, a quarterly consumer billing and payments trends and behaviors survey of 3,000 U.S. adults responsible for two or more household payments a month, revealed a surprising finding – consumers still prefer traditional payment options.
Despite billers offering new methods for making one-time payments (like mobile apps), the research demonstrated that consumers are not quite ready to make this adjustment and prefer paying through the biller's website, in person at a biller’s location, or through the mail by check.
So, what does this information mean for billers?
During this webinar, attendees will learn how these preferences impact adoption of different payment methods as well as the larger auto finance industry. Attendees will also gain an understanding of how they can educate consumers to feel more comfortable with newer payment methods without losing sight of consumer preferences.
November 8th, 2018 by Dan Bucherer